If I asked you to name a car company that spends zero dollars on traditional advertising yet manages to dominate headlines, what’s the first name that comes to mind? Chances are, it’s Tesla. While legacy automakers pour millions into commercials, billboards, and celebrity endorsements, Tesla went in the opposite direction—and still built a cult-like following.
As someone who has wo... https://www.sprintzeal.com/blog/tesla-marketing-strategy