Marketing researcher and educator at Ahrefs. Mateusz has over 10 years of experience in marketing acquired in agencies, SaaS and hardware businesses. When not creating, he is composing new music or experiencing extended walks. As the myth of #one search engine position pale to the past, the logic of realizing https://jiviral.com/the-strategic-benefits-of-giveaways-boosting-brand-visibility-and-engagement/